Delivery
From signup to live in 5 weeks.
Five phases. Clear ownership at every step: what you bring, what we build, and where we work shoulder-to-shoulder.
Timeline
Plug in. Light it up.
A repeatable launch playbook we run for every new brand on the Nelxtech stack.
Week 1
Discovery
Client-led
You bring
Provide brand book and creative based on one of our templates. Confirm markets, jurisdictions and integrations in scope.
We build
Run the discovery workshop, document scope and lock the launch plan with named owners on both sides.
Week 2
Setup
Nelxtech-led
You bring
Sign off on environments, access list and brand assets.
We build
Provision your tenant, stand up the branded front-end and back office, wire in base content and sportsbook feeds.
Weeks 3-4
Configuration
Joint
You bring
Define funnels, KYC and responsible gaming rules, PSP preferences, game positioning and operations playbooks.
We build
Configure the platform end-to-end, integrate PSPs and tune lobby, CRM journeys and the bonus engine.
Week 5
Pre-launch & Certification
Joint
You bring
Run UAT with your operations team, validate creative and finalise player communications.
We build
Penetration tests, market certification handling, payments and content health checks, capped soft-launch readiness.
Go-live
Launch & Growth
Joint
You bring
Marketing go-live, first-line player operations, commercial calendar.
We build
War-room monitoring, ramp from soft-launch to full traffic, QBRs, A/B testing and CRM optimisation from day one.
What you get
One accountable partner, not a vendor zoo.
No infrastructure to procure. No twelve-month roadmap. Sign, configure, launch.
- One contract, one platform, one accountable team
- Fixed scope and named owners on both sides from day one
- Branded front-end, back office and player apps from week 2
- Soft-launch with capped traffic before full ramp
Ready when you are
Your brand, on our rails.
You bring the brand and the players. We bring wallet, sportsbook, casino, CRM, risk, payments and BI, run as a managed service.
Book a launch call